Your startup needs CREATIVE minds AND… BUSINESS minds

Some people are just so damn creative. They can come up with brilliant concepts, figure out such elegant and simple solutions to the weirdest problems, and brainstorming with them is analogous to sitting down with Jobs, Branson, and Gates…well, at least it feels that way.

Now on the other side of the coin, some people are so damn sharp when it comes to business and making money. They may not be the most creative people, but they sure know how to do the math, run the figures, and get the money flowing into the business. These people are fighters, not big thinkers.

I am convinced that each startup needs minds from both of these types of people: the creative thinkers and the business thinkers. When you put someone who is brilliant at coming up with ideas in a room with someone who is amazing at making money and refining businesses models, you have a rockstar team.

Let’s be real, many of us young entrepreneur are super — duper duper — creative. In fact, many of us are downright brilliant, if I may say. BUT, in many cases, our brilliance isn’t matched with business acumen.

Sure, I have no doubt that many us of can hold our own or even be brilliant at making money as well, but the founding entrepreneur — the visionary — is the big idea person who is the creative fuel behind the startup, NOT the financial wizard coming up with all the magnificent marketing, perusing balance sheets, and creating spreadsheets of the financials.

Bottom-line: Make sure that your business isn’t only focused on being creative and innovative. At the end of the day, you want to make money with your business as well, right? If so, find someone to focus on the money and you focus on maintaining your brilliance and creativity.

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