Listen to Customers

Listen to your customers, and your noncustomers! People who are not your customers are going to buy your product and use it in ways that you would not expect. It is a good thing to see people using your product in a way you didn’t intend means that your product means something to them!

– Guy Kawasaki

Please visit the Stanford Technology Venture Program’s Educator’s Corner for more clips.


learn how to make money from your passion

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About David Askaripour

I've been thinking about life, existence, and truth for as long as I could remember. When I was about 7 I remember getting a headache trying to figure out who created God...and if someone created him, then who create him? I love investigating and testing, taking nothing for truth that outside my direct experience. At the age of 12, I started my own candy selling business; it grew so large that the principal ended up closing me down (but that was just the beginning...) Through my videos and articles, I share my journey with the world.

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