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The 5 Components of Your Marketing Plan

As you toil away at the details of your marketing plan—reviewing advertising options, timelines for ad campaigns, and strategic online marketing opportunities—it can be challenging to put it all together into a cohesive plan. A marketing plan can really help guide you through the budgeting and strategic-thinking process. Instead of throwing all sorts of ideas [...]

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Putting Yourself on the SquidWho Map

If you’re already on Squidoo, you’ve probably started building your lens and attracting like-minded readers, potential customers, and new fans. Squidoo has quickly become a growing blog and website community, allowing users to build a lens on a very focused topic that’s searchable with a simple keyword search. Now we have SquidWho, another opportunity to [...]

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Schmoozing Like a Pro: Are You Doing It Right?

Even if your business is a one-person show, chances are you can maximize your gains by leveraging your relationships. The business without any employees is still involved with networking, making relationships, and communicating with dozens of people. Whether you’re working with vendors or potential investors, learning how to schmooze can lead to fresh opportunities and [...]

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Kwik-E-Mart and 7-Eleven: Buzz Marketing at its Best — You Can Do it Too!

In July a dozen or so 7-Eleven shops were transformed into Kwik-E-Marts to generate buzz for the new Simpsons Movie. Each store, literally, was changed around to look just like the store on the hit television series. This sort of marketing is definitely thinking outside of the box — the sort that really gets people [...]

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Why Your Business Needs a Press Release

A few years ago, a friend of mine started a hip-hop dance troupe in Chicago. She had ideas of using dance to make money and have a huge impact on the city. It was her goal for the company to become a regular name in bars, clubs, festivals and parties – but she was also [...]

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Know Your Market (Customers) Better than Anything Else

This article was originally published on our forum provided by Matt, founder of Matt Cardy Specialist I’m a skeptic. I don’t mind admitting it. I also fall for great marketing and more importantly look at the trends of a great marketeer. I say skeptic because with all the will in the world, I can’t take [...]

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Ad:Bree — Social Networking for Internet Business People

Hello my fellow Mindpetalers! Being a sales person in the online media industry, it is always a challenge meeting new people and finding new opportunities. I have come across a website that may help many of you in your journey to establish and grow your businesses and startups. My boss, who like many of you, [...]

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The Top 5 Ways to Effectively Market Your Small Business For Free

If you’re a small business owner, chances are that your marketing budget lies somewhere between slim and none. But fear not, because today a number of totally free advertising methods exist that can be surprisingly effective. Here are the top five that I have personally used, and they are absolutely free… As a small business [...]

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Your Company Needs Fanboys — Lots of ‘em

Ever suggest a new product or service to someone and try and convince them to give it a shot? Sure you have, we all do that. But, did you ever try and share a product with someone and they automatically said something like: “no way! I use fill in the blank and I would never [...]

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