What I Learned About Business From the Dancing Subway Guy

Thursday, January 10 by Warren Greeley in Innovation | 4 Comments

Living near a big city has its advantages. One of the greatest things I love is public transportation (and the answer is no, I am not crazy). But there are plenty of unique people that ride the rails through the city of Chicago. Like many philosophers of old and new, I like to learn from all different perspectives and here are three contrasting ways to run a business that I learned from people I met on the subway system of Chicago.

THE SUBWAY PERFORMER

Chicago’s subways (like New York’s) are famous for their starving musicians looking to make a buck by performing for the commuters and more for the tourists. They know the tourists are the ones who they’ll get more money from.

On a particular stop under the Wicker Park area there was a black man with a guitar and the voice of a drunk Jimmy Hendrix on a bad day. Though his sound was off, he still had some soul in his music, beating out tunes from Clapton and The Temptations. When he finished his second solo, he looked around to see most of the train station ignoring him.

So, what did he do? He got peoples attention, yelling, “Excuse me. I don’t care if you like what I play, I don’t care if you give me money, but I demand that you clap when I am done.”

What a guy.

Now, what do you think happened after he was done with his next song? Not only did people clap but also now he had their attention so more and more people were giving him money in his guitar case.

He was the most aggressive businessman. He demanded attention and got it. He did not say give me money (even denouncing it). Instead he said he just wanted to be acknowledged and that made all the difference.

THE WHEEL CHAIR VETERAN

This guy has to be one of the most interesting fellows I have ever met. He was an old black man in a wheel chair wearing a tattered army coat. He had a salt and pepper beard and a southern farm hat with the front flipped up. On his hat was a button that said, “God’s hand controls all.” On his lap was a sketchbook.

Intriguing.

Just his persona made him stand out in the subway tunnel. It was great. And he clearly used this to attract people. He did not have to say anything, just his appearance was enough. Then when my friends and I did approach him he did not pitch us right away. He talked to us, asking what we were out doing today. He got to know us a little and then, as it happened, we asked him to draw us.

Again, we asked him to draw us. It was as simple as that. The man did not have to speak a word for us to know what he did. His image was enough. He could talk pleasantries and really seemed like a decent human being. Business came to him because of this.

Then he just named a price when asked. Bingo. His price. He knew he had us hooked and he kept control over the entire situation without pitching us at all.

THE DANCING SUBWAY GUY

This was my favorite of the three. He wasn’t selling anything. He wasn’t trying to pitch an idea. He was just being himself. As I rode the subway, approximately under Madison Ave., a big white man in a blue parka sat adjacent to me in the train car wearing headphones. The music was loud enough to faintly hear throughout the car. It was clearly techno.

At one point the man got up, with a grin on his face, not looking to see if anyone was watching and started dancing to the music. Being a big man it was very funny to see him flailing about while not disturbing anyone else’s’ personal space. When the song finished, he just sat down, smiling. I could tell he really enjoyed himself.

I want to be the Dancing Subway Guy.

Not literally of course, but he was clearly doing what he did for the love of it and not for attention. Quite the contrary, he dismissed other’s possible presumptions about him and did what he wanted.

In creating a venture that will change the world this is, I think, how an entrepreneur should act. Not necessarily be ridiculous, but be themselves and do things how they think is best regardless of the inevitable criticism. The Dancing Subway Guy could be an inspiration to all entrepreneurs because he is simply doing what he loves.

Now imagine if he had a hat to put money into and did it on the railway. I guarantee I would have put in some money.

// Warren Greeley is an Entrepreneur and writer at Zen Problog where he writes about professional lifestyle.

A lot of Innovation Comes Down to A lot of Destroying

Thursday, October 4 by David Askaripour in Innovation | 3 Comments

shattered bulb

Imagine that you spent an entire year building a beautiful home in the woods. Your dream home. Each day you woke-up early, chopped down some trees, shaped your wood, and laid piece by piece to build your home. It wasn’t easy work, but you enjoyed it. All day long, you built and built, slowly putting together your dream home and at the end of the year you’re finally finished!

But, all of a sudden, you take another look and you realize that this isn’t your dream home. You have an entirely new idea for an even better, bigger, and stronger home… even though you know that you can “get by” with the current home.

So what do you do? Do you say “ahh.. oh well.. let me just keep this home since it took me a year to build, even though I’m not 100% satisfied” OR do you say “let me destroy this current home and build the one that I really want! So what if it took me a year to build, the new home will be worth it!”

These are the decisions any creative, innovative, and disruptive person has to make throughout their journey. Will you have the guts to totally destroy one of your concepts for an even better one when the time comes? Will you have the courage to turn your back on something that is only “okay and decent” for something that is “magnificent and amazing” ? Will you be willing to risk it all to pursue what your heart is telling you to do?

Don’t be scared to destroy. A forest fire is natures way of promoting new — greener — growth. A fever is a way of purging your body of a virus. When you break a bone it comes back stronger. You see, advancements and creativity come from destruction in so many ways.

Can you dig that?

The “Stop” and “Go” Effect of Your Ideas

Thursday, August 9 by David Askaripour in Innovation | 1 Comment

Sigmund FreudIt seems a bad thing and detrimental to the creative work of the mind if Reason makes too close an examination of the ideas as they come pouring in—at the very gateway, as it were. Looked at in isolation, a thought may seem very trivial or very fantastic; but it may be made important by another thought that comes after it, and, in conjunction with other thoughts that may seem equally absurd, it may turn out to form a most effective link.

–Sigmund Freud

Why are we so quick to kill our thoughts? Why are we afraid to think about things that “don’t make sense” or seem “trivial”? I think it’s because we’ve become so conditioned — especially as business-oriented people — to think about the immediate cause and effect of our thoughts. Something like:

  • “This idea won’t work because it won’t bring in X amount of dollars.”
  • “This idea is no good because it may upset a few customers.”
  • “This idea is just too radical and absurd — it’ll only hurt my company”
  • “This idea makes absolutely no sense — there’s no way I’m going to even attempt it!”
  • “This idea is so avant-garde that the world isn’t ready for it.”

Banish that thought! You need to learn how to accept all of your ideas. So what if you don’t implement them — you still need to let them flow and properly register in your mind. Let them do some connecting behind the scene. That’s were true creativity is formed.

As Freud states, we shouldn’t try to apply reason to our ideas — we shouldn’t attempt to examine them too closely. Because when you do that, you are disrupting their formation.

From physics we know that the mere act of observing something will change and affect it. For instance, for one to actually see a proton or electron you have to interact with it first. And when you interact with it, you change it’s path and course of action.

I theorize that people are changing the path of their ideas by spending too much time trying to examine and interact with them — trying to make them make sense and apply tangible, real-life outcomes / applications with their ideas.

stopAnd when we do that, the idea isn’t allowed to fully form, gain structure, and gain complexity (deep in the mind). It’s like the idea never gets there because we put up our own roadblocks that say: “STOP — BAD IDEA!”

go signI say no…no…no… to that! Let the ideas. Let ‘em GO! Don’t restrict. Never push them away. No matter how weird and crazy they are, just let ‘em be! Let them marinate. Let them be free. That, my friends, is the true essence of entrepreneurship.

10 Posters for the Entrepreneur’s Wall

Monday, July 16 by David Askaripour in Innovation | 2 Comments

Ambition

Ambition

Adventure

Adventure

Change

Be the change you wish to see in the world

Wisdom

Einstein

Inspiration

inspiration

Future

Future

Innovation

Innovation

Riches

Riches

No Fear

No Fear!

Paradise

Paradise

*** The following posters were derived from the All Posters gallery. If this has inspired you, please help us spread the inspiration by digging it.

7 Amazing Entrepreneurs Who Have Inspired, Motivated, and Taught Us All

Friday, July 13 by David Askaripour in Innovation | 21 Comments

The following entrepreneurs have inspired me in various ways and motivated us all to never give up — they all have achieved massive success due to their immense hunger, determination, and will to change the world. I have learned a lot from each of them.

Sir Richard Branson

Richard BransonBranson has taught me to always have fun no matter what. Entrepreneurship isn’t all about pain, it’s about feeling good and basking in the moment — the present. You have to enjoy yourself on your journey to success. Be happy every day that you are able to push forward with your business and have a blast!

Bill Gates

Bill GatesI admire Gate’s zombie-like intelligence. He is, without a doubt, one of the smartest leaders in the computer industry. And it’s ironic, because his brilliance lies in his ability to surround himself with people smarter than him. He’s always been hungry and willing to do anything to see his dreams of Microsoft realized. Gate is definitely a powerful nerd.

Oprah Winfrey

Oprah WinfreyIt’s funny because Oprah doesn’t consider herself an entrepreneur at all, but I think that we can all agree that she is. I respect Oprah so much for having such a big heart! She truly cares about those less fortunate than her. Her charity and causes to help the poor and impoverished have changed the world. And not to mention her ability to shine light on real issues that matter — that spark positive change.

Sam Walton

Sam WaltonSam is the man! When nobody believed in his dream to open up Walmarts in small, no-name, towns, he pushed forward anyway and relied on his gut. He saw an opportunity that everyone else thought was a business pitfall. He took a risk and made it happen. Now look at what he’s created, the Walton’s are one of the richest families in the country and Walmart is deeply engrained throughout the world.

Steve Jobs

Steve JobsI love Job’s energy. Yes he’s an ass and he is what some would call a despot…but therein lies his brilliance. He fights so hard to push his ideas unto Apple, because he truly believes in himself. And guess what? He’s proven himself to be right most of the time. Jobs is — hands down — one of the most creative people in the industry. That’s why we love him.

Thomas Edison

Thomas EdisonFrom Edison, I learn that failure isn’t “failure,” it’s just a way to get closer to success. Edison didn’t fail 10,000 times before creating the light bulb, he “ just found 10,000 ways that didn’t work.” Entrepreneurship is all about experimentation, and you have to be willing to keep on trying new things — new techniques — before you find something that works…. even if it takes 10,000 tries. You only have to be right once.

Howard Hughes

Howard HughesHughes was one of the weirdest but one of the most innovation entrepreneurs in history. At a young age he acquired his father’s tool company and quickly turned it into the top aviation company on the planet. Without a formal education in engineering, Hughes was able to dream up and help develop some of the most sophisticated aircrafts at the time. His company, Hughes Aircraft provided the government with countless aircrafts and vessels that helped shape the course of combat and travel in America. However reclusive he was, Hughes was simply one of a kind!

Speak to A Homeless Person About Your Startup

Tuesday, July 10 by David Askaripour in Innovation | 1 Comment

Yesterday I was at a gathering here in the city and someone mentioned that once in a while they spend some time with homeless people living on the street and talk to them about random things. She said: “ It’s always an amazing experience because I get such a fresh and down-to-earth opinion from them. They usually have thought-provoking ways of seeing things.

Her experience got me thinking about entrepreneurship and getting different perspectives from different people. Now, I’m not saying get out there and talk to every homeless person on that street (unless you’re comfortable with doing that). Obviously, depending on where you live, that may not be safe.

But, I think that — as an entrepreneur running startup — you should aim to get advice and opinions from as many people as possible; even if those people don’t know a thing about business, entrepreneurship, and your particular company.

The objective here is to tap into as many minds as possible and see what they think about what you are doing. Ask your mom. Ask your teacher. Ask your brother. Ask your girlfriend. Ask your enemy. Ask your mailman. Ask your doctor. Ask your professor.

It doesn’t matter. Just see what they think and attempt to spark their mind about something that may be of value to your business. You’d be surprised how much we miss out on in life — how much information we let slip out of our hands — because we don’t take the time to share our thoughts with certain people.

We need to destroy that notion and get out there and talk to as many people as possible. It’s like painting a picture with a palette of only 8 colors — your picture may come out looking nice, but imagine if you had a palette of 1,000 colors. Various opinions and unique insights from other people are the other colors that you can add to your startup.

Especially seek out people who aren’t jaded in some way or another (as hard as that sounds). People who aren’t too extreme or too passive about a particular matter. Even someone like your younger brother or sister may be good people to ask. Children are known for stimulating creativity in people.

So get out there and start speaking to people about what you are doing. No one is out of bounds! Have fun with it. What do you have to lose?

So You Think Your Idea is Hot? Let’s Rip it Apart!

Monday, June 11 by David Askaripour in Innovation | 13 Comments

Ideas… Ideas…Ideas… we all have them. Some of them are brilliant. Some are horrible. Some are simple. Some are complex. Some are life changing. Some serve no purpose. We’re entrepreneurs, so constantly coming up with ideas and implementing them is just what we do — it’s our life.

Ok, so what? Soo…. we are capable of producing brilliant ideas but without — for lack of a better word — an onslaught or attack on our ideas, they’ll never get stronger and they’ll never improve.

Really? Yes, you need to surround yourself with groups of people who will give you genuine critical feedback of your idea. People who will tell you — straight up — that your idea is weak and how to make it stronger. People who won’t be afraid to completely bash your idea and then work with you to make it brilliant. People who will help you tweak, modify, and alter your idea into a masterpiece even if it’s already a great idea.

You absolutely need people like this in your corner as an entrepreneur. You need their support. You need their critical point of view. This is crucial to your success.

I know… I know… many of us walk around with these super egos and think to ourselves “my idea is brilliant! Period! I don’t need to improve it and I don’t need anyone to help me make it even stronger” Think like that and you’ll only be able to go so far with your idea.

It’s a cliché but it’s so true: “two minds are better than one.” If your idea is truly disruptive, truly innovative, and truly unique, then you better hope and pray that not everyone thinks that it’s a “good” idea. Ideas that are accepted by everyone are “weak” ideas.

The ideas that really change the world are the ideas that have been challenged over and over again. If your idea isn’t challenging anyone, then you better get back to the table and start thinking.

You see, the only way for you to test your idea and to see how it affects the minds of others, you need to share it with your mastermind group. Napoleon Hill coined the term Mastermind in his book Think and Grow Rich.

The concept of a mastermind group is simple: a group of people who all focus their minds on one goal. A group of people who will be critical, fill in the blanks, and rip your idea asunder in order to rebuild it. Every great entrepreneur had a mastermind group. You need one as well.

And be careful of who you let in your mastermind group — it can’t be just anyone. Everyone in your group should have a unique insight and really be a forward-thinker in some respect. Quite frankly, everyone in your group should be brilliant in your mind. If you let a negative thinker or someone who just doesn’t “have it” in your mastermind group, it’ll get poisoned. Don’t do it. Keep it quality.

Think of you idea as a root. When a root rips it’ll grow back even stronger and thicker. Your idea “needs” to be ripped — it needs to be torn at. In doing so, it’ll grow stronger.

I’ll end with this quote:

If at first the idea is not absurd, then there is no hope for it.

– Einstein

Online Advertising: What the Young Entrepreneur Can Do to Maximi$e It

Thursday, June 7 by David Ponte in Innovation | 2 Comments

I was having a phone conversation with a close friend of mine last night and she asks me…

”Ok this might be a dumb question but how do websites make money?”

This was an opportunity to sound halfway intelligent for once so I pounced right on it with an answer that a casual Internet user would hopefully understand. Casual indicates that you don’t check your email, Myspace, or blog 20 times a day and you also don’t know what CPM stands for or what a 728×90 is. Knowing this makes you a Web Addict. I smugly replied…

“Well there are essentially 3 ways. One way is that a business has a website to promote their main brick and mortar entity by having a presence on the Web. The second way is that the main source of revenue for a website is by offering an e-commerce solution where buyers and sellers can do some type of business with each other (remember casual user). And finally, the third way is when a website, otherwise known as a publisher, creates interesting content that attract users to their site. The site is then monetized by advertising revenue is the way of banner ads, text ads, pop up ads, or even video ads.

She happens to be very industrious, so I’m pretty sure that she got the idea.

But it led me to believe that the majority of people don’t quite grasp the concept of online advertising. Since the “majority” of people are starting their own websites, their own blogs or even their own profile or channel on some type of a social community platform where ad revenue is split between the publisher and user (Like Blogger or a future client of mine, Blip.tv.) It is crucial that these people understand that there is money to be made. Of course, most of the people reading this blog on Mind Petals understand that there is always money to be made!

Here is a small portion of how it works. Typically, Publishers make money by selling the “inventory” on their site. Inventory is based on impressions or “eyeballs” that a site receives. Almost like a page view except an impression is the amount of times an ad is viewed by someone. If there are 5 ads on a page then for every page view there are five impressions. Publishers will then sell impressions to advertisers on a CPM level (Cost Per Thousand, M standing for the Latin symbol of one thousand). For every one thousand times your eyeballs view an ad, the publishers can charge anything from 1 to 50 dollars. Obviously, the size of the ad and where it is on the site influences the price. A site like ESPN or CNN will charge about 30-50 dollars while my blog could charge about negative 30 to negative 50 cents, if I’m lucky.

While traditional advertising will always be effective way to reach the desired consumer, interactive marketing methods are quickly becoming a more cost efficient way to specifically target a certain audience. It is no secret that there are more choices today then there were 5 years ago in terms of how media is consumed and how advertisers can reach them. The advent of online video, audio, news, and user generated content sites have allowed users to find exactly what there looking for and in turn this allows advertisers to find their desired niche or demographic. With online ad spend increasing each year, then that only leaves more money to be had by Internet entrepreneurs and pioneers.

SOOOOO where does a young entrepreneur fit in with all of this?

With the Internet providing an avenue for us young people to provide some type of service to the world, then we will have an opportunity to maximize the amount of money we get. It is a low cost, low risk way to start a business with minimal overhead and a potential for a high reward. Online advertising is also a low cost way to promote a non-interactive product or service. The specificity of the targeting capabilities in certain ad technologies allows entrepreneurs to reach the exact audience they want to reach without breaking the bank.


David C. Ponte is currently a Sales Executive for Operative Media Inc. in NYC. If you would like to learn more about the online ad industry then feel free to email him at dponte@operative.com

Young Entrepreneurs Are Fueling this Intangible Economy

Wednesday, June 6 by David Askaripour in Innovation | 2 Comments

Young Entrepreneurs Fueling the World

Last night while chatting at Starbucks with fellow young entrepreneurs Michael and Jason, I really started to ponder something that Michael brought up. He said: “there really isn’t a way to measure this intangible economy.

Now let me put things into context for ya. We were talking about how young entrepreneurs are going to be the leaders of the world; how our generation will do things that have been unfathomable up to this point. How young entrepreneurs are making so many contributions at such a young age.

I joked to Michael and Jason about our parents and when they were our age the last thing they were thinking about was entrepreneurship — most of them were thinking about getting job and attaining “comfort” and “safety.”

So what is this “intangible economy” in respect to we young entrepreneurs? Put simply, it’s all of the contributions that we are making to this world that can’t be measured; that can’t be quantified; that can’t be measured in dollars and cents.

Young entrepreneurs are on the front line of innovation, capitalism, and growing our economy and many of us don’t even know it.

Just image all the speeches that we have given that resulted in someone thinking of an idea, starting a company, hiring employees, and making lives easier. Imagine how many people have read our blogs and felt inspired to go off and start a company. Imagine how many people you’ve helped with your product or service that you have no idea about. Imagine how many events that you’ve attended where you’ve engaged other entrepreneurs in deep discussions about business and technology — discussions that resulted in new technology and new business models. Sit back and just let those thoughts marinate in your head.

All of these things are happening. Our thoughts and mere interactions with people are spurring economic growth! Sure, we can’t measure it; we can’t put a monetary value on it; and we really can’t keep track of it because it quickly grows beyond our immediate circle of networks. But it’s HAPPENING.

We are making a change. We are fueling the economy with our ideas, our events/meetups/mixups, our brainstorming sessions, our long nights on the computer thinking about how these lines of code will change the world, our blog posts, our calls we make, our time spent helping other entrepreneurs, and our hunger to bring about change.

Whether you know it or not, as a young and hungry entrepreneur, you are a part of a major evolution so keep rocking on!

MP Brain Twister: What’s Special About this Number: 8,459,176,320 ?

Sunday, June 3 by David Askaripour in Innovation | 6 Comments

Have some fun and get the brain juices flowin’. Try to figure out why this number is special without any help.

What’s In the Rearview Mirror of Your Company?

Sunday, May 20 by David Askaripour in Innovation | 2 Comments

rearview mirror

When I’m driving (re: speeding) I’m constantly checking the rearview mirror to see if there are any cops behind me or nearby. I haven’t been pulled over in 3+ years, so I’m pretty happy about that. I also check the rearview when crossing lanes, so I don’t crash. Sometimes, I just check it for no particular reason — to be a responsible driver, right?

But what about with your company. Running a company is similar to driving a car in that you are the person manning the vehicle (re: your company) and you have to constantly look behind you to see if cops (re: pitfalls and potential mistakes) are behind you and also checking it when crossing the lane (re: launching a new product of service) to make sure that you don’t crash — or, in our case, make a wrong move with your business.

As an entrepreneur you have to constantly check your rearview mirror to make sure that you are heading in the right direction with your business and that you are making the right moves.

If you continue to drive — with your head looking straight forward — you are bound to crash sooner or later. For instance, say you launch a new product or service and you are so confident that your badass idea rocks that you don’t even feel the need to look back — at your clients — and see how they are responding, see if they are hating or loving it, or to see if the idea is losing you money.

You can only see these things when you take a chance to peep through your company’s rearview mirror and spend some time assessing your current position. Complacency will kill the entrepreneur. Maybe your company is leaving money on the table by not properly utilizing your existing customer-base with the right services; services that can increase your bottom-line and add value to your clients.

Again, you’ll only be able to see such mistakes by looking “back” not only “forward” and seeing what’s going on behind you; behind the scenes.

You are a visionary. You are a forward-thinker. You are an innovator. Yes, you are the founder. Right on! BUT, a leader and an innovator does not neglect what’s behind them. They don’t forget to check up on their creations by spending some time and effort to take a look into the background.

The I-Doser Business Model: “Our Music Will Get You High”

Thursday, May 17 by David Askaripour in Innovation | 45 Comments

Last night I heard about a company called I-Doser. I was watching the news and all of a sudden a young dude, possibly 15 years-old, comes on and happily confesses that he’s been getting high on cocaine and pot just by “listening to the I-Doser tracks.”

Let me just say this: If this company can actually trick and convince people into believing that they can get high solely by listening to their music, then you can create a business around ANYTHING in the world. This just goes to show that there will ALWAYS be some sort of following for your businesses ideas, not matter how esoteric, wacky, or out-of-this-world they may appear to be.

I-Doser

Now I’m not a scientist — not even close — but I have done some personal studying of the brain and neurotransmitters n’ such in the past. I believe that, theoretically, music can stimulate the sensation of being on drugs. However, there must already be a neural net, a preexisting connection somewhere in the brain (perhaps, of a previous drug experience while listening to that exact music), in order for such a firing of neurons to be triggered; hence, creating the drug experience without taking the actual drug. Well, those are just my two cents — what do I know? Thanks for listening to my scientific tangent, now let’s get back to entrepreneurship.

When I turned on the news and saw, literally, a crowd of teenagers raving about how “cool” and “awesome” these CDs were, I couldn’t help but think about The Tipping Point and how it only takes a small group of people to become evangelized about a product for it to tip and pass that threshold into a success.

I-Doser

And it’s funny, because for the most part, this product is bullshit. But guess what? It doesn’t matter whether or not I — or you — think that the product is bullshit. What matters? The only thing that matters is that there are people who believe in the product; people who do, in fact, believe that they are doing pot, cocaine, and shrooms when listening to these tracks.

The point is: that just because you or even the general public think that a product isn’t legitimate or doesn’t have any merit or reason for existing, all of that is irrelevant. As long as there is a spark, a fire can be made. As long as there is a drop of water, a seed can germinate. As long as there is Mind Petals, someone can start a business (ok, so the last example was a shameless plug, hah). But you get the idea… as long as there is, at least, a small following, an idea can flourish and expand.

Are You the Next Russell Simmons?

Tuesday, April 24 by David Askaripour in Innovation | 4 Comments

Russell SimmonsRussell Simmons, co-founder of the legendary hip-hop recording label, Def Jam. Founder of clothing/fashion line, Phat Farm and Baby Phat. Founder of production company, Def Comedy Jam. Founder of sneaker company, Run Athletics. And the list goes on…

Russell Simmons is a true entrepreneur, in every aspect of the word. He had a vision of using hip-hop as solution to the problems of the underprivileged kids living in the inner-city. His passion for music and helping people fused into an entrepreneurial mission that laid the seeds to his empire.

Russell began promoting artists in his early days, taking unknown rap artists and sharing their words with the world. Giving them the opportunity to use their words as hooks to grapple their way out of poverty and hard times. He saw opportunity where other promoters saw risk. Most people weren’t interested in promoting rap artists back in the day, so he took it upon himself to exploit this particular niche.

He dropped out of college to pursue his promoting company full-time and soon become deeply entrenched in the industry. He worked tirelessly — bootstrapping and using grassroots methods — to promote rappers. Such names as L.L. Cool J, Beastie Boys, etc.

Within a few years, in 1984, he founded his record label, Def Jam. From that point on, he went on to growing into a billion dollar company.

What Simmons did was nothing short of brilliant. He was able to offer a remedy to the woes of the black youth who felt that they had no other options in life. He created a vision for them, a dream. Something to aspire to. And with those issues and needs to fill, he founded an empire that changed the music industry, the world.

You, too, can lock in on the wants and needs of a particular group and build and industry around it. This is exactly how industries are created — to fill a need for a particular group of people. Russell found such a need (niche), so can you.

“Visualize” What You Want Out of Life — Don’t Just “Think”

Saturday, April 21 by David Askaripour in Innovation | 3 Comments

forbes Magazine

Once a week while walking on 5th Ave here in New York City I invariably pass the Forbes Magazine building on the way to Washing Square Park. It’s a beautiful building that has a very strong and dominant look to it.

I’m not a fan of Forbes Magazine by any means. In fact, I can’t even remember the last time I read an issue. However, I’m a fan of the building for a particular reason.

You see, every time I walk past the Forbes Magazine building, I don’t read it as such. I read it as “Mind Petals Magazine.” I completely ignore the fact that the building says “Forbes” on it and I simply see “Mind Petals” instead.

This way of thinking is very powerful for the entrepreneur. You shouldn’t only “think” about what you want to accomplish or where you want to be in the future, you really have to see it — you have to visualize it as if it’s really right in from of your face.

Really take the time — every single day — to visualize what you want out of life. See it appear right in front of your eyes. When you do this, you consciously and subconsciously creep closer and closer to making it a reality.

It keeps you motivated, hungry, and ambitious. We should all have something to visualize — to keep us going. For me, I visualize a large building filled with Mindpetalers who are inside working on changing the world and making things happen through young entrepreneurship.

What about you, what do you visualize?

Never Let Go of the Treasure Within You

Friday, March 23 by David Askaripour in Innovation | 4 Comments

“When you possess great treasures within you, and try to tell others of them, seldom you are believed”
– Paulo Coelho

I’ve always thought of entrepreneurs as special people. People that have the ability to come up with ridiculously amazing concepts, simple ideas that unlock the doors to the world’s woes, and brilliant solutions that no one before ever thought of.

We entrepreneurs are a rare breed of thinkers. Our intensity, passion, and determination allow us to seek answers outside of the box, swim upstream when the rest of the world coasts downstream, and continue to disrupt norms and conventional ways of thinking.

Don’t expect us to conform, because we seek to make our own reality. Standards, yeah right. We create our own standards. Oh, and the status quo? That’s the last thing we want to hear about.

The entrepreneur’s status is one of constantly evolution. But therein lies division: through our intensity we are able to push forward with our brilliant ideas and never think twice about whether or not our ideas will fail. We see beyond failure. But, most people will never understand you or be able to relate to you when –- expect possibly

In other words, most people won’t believe you have something on your hands -- no matter how brilliant your concept is -- simply because they can’t see your vision as clearly as you see it.

They can’t connect the dots such as you have in your head. Instead of urging you on, they push doubt and pessimism in your direction. People fear what they don’t understand. And in that fear, they try to put an end to your dreams.

As an entrepreneur remember that your brilliance will always be mostly appreciated yourself, because only you know how your idea evolved from a single thought into a masterpiece. Don’t expect anyone else to every fully understand that.

The world can only truly appreciate your concepts, your vision, and your unconventional wisdom after it has evolved to a point where the world says “ah… yes… now I get it.”

So when you have treasure on your hands, when you can feel the brilliance within you, and when you know -- in your heart -- that what’s dwelling in your mind is one day going to change the world, hold onto that and never let it go.

No matter how many pessimist, cynics, and naysayers that you’ll surely brush against on your journey, you — the entrepreneur — must hold onto your treasure and know that one day soon… the world will understand.

You’re working on what? “Me too.”

Sunday, March 18 by Brian Lash in Innovation | 1 Comment

When I tell an entrepreneur about a new product or service idea, he’ll ask, “Has it been done before?”

A lot of entrepreneurs – myself included – think along these lines; We hear a new idea and want to know if it’s truly innovative. And we consider our own ideas in light of those products and services that already exist.

But in so doing we exaggerate the relevance of first mover advantage.

FMA says that when a firm is first to enter a market with a new offering, it has demand and supply-side advantages over its competitors by virtue of its favorable timing. That’s because it can do a few things that later entrants (supposedly) can’t, such as:

  • winning a spot in the market’s mind
  • locking up key resources, and
  • price skimming

So the theory goes.

But FMA is tough to prove empirically. Many street-savvy entrepreneurs put absolutely no stock in it. Others believe its advantages, if calculable, are fleeting.

That’s because “me too” companies (i.e. those firms that ride the market waves created by successful offerings which precede them) command several advantages of their own.

Consider Facebook (MySpace). Six Apart’s TypePad (Blogger). Apple’s iPod.

Companies of this variety are able to exist in the same market as — and in some cases usurp the power of — entrenched players.

That’s because they must:

  • invest less in R&D and market research, and
  • spend less time and money readying the market for its innovation (consider that while Rio had to spend millions telling the marketplace what an mp3 player is and does, Apple – who incidentally followed Rio – delivered its offering to an informed marketplace. And won to the tune of billions in revenues.)

Not bad.

The point is that there’s often plenty of room for more than one heavyweight in a marketplace. And that while that fact is often lost on we innovation-obsessed entrepreneurs (“I needs to do something new – something that’s never been done before”), it’s worth considering when we next evaluate a market opportunity.

If nothing else, we’ll know that our attempts to develop “me too” offerings put us in good company.


Brian Lash is founder of The Tipping Blog and writes about the entrepreneurial experience at BrianLash.com

Knowing the Jungle – A Lesson in Every Entrepreneurs’ Work

Tuesday, March 6 by Brian Lash in Innovation | 2 Comments

Entrepreneurship is about creating value by defining problems – in our workspaces, companies, and environments – and by finding and implementing innovative solutions to those problems.

According to our definition, innovation, like sand to the ocean, is an indispensable component of the entrepreneurial experience. But how often do we think critically about terms like “innovative solutions.”

Restated, what does innovation mean for us and for our companies? And if it’s such a mission-critical tool in our entrepreneurial toolkits, what can we do to put the innovative process to work to help us scope out and capitalize on new business opportunities?

Tom Kelly of design firm IDEO addresses this topic in The Art of Innovation. He makes a number of great points, but my favorite follows:

“You can’t know the lion if you aren’t in the jungle.”

Interesting.

He means that we generally don’t see opportunities to innovate with our mind’s eye. Instead, we stumble upon them while we’re visiting a friend’s new apartment. Or shopping. Or at the dentist’s office. Or on vacation.

The logic goes something like this: When we’re away from our familiar quarters our senses run overtime. Good thing, too, because that survival mechanism helps us to quickly see, consider, and react to occurrences alien to us. It also means that we hear and see things – sometimes novel, sometimes not – in a new light.

This has a number of outcomes. Most important for our purposes, our minds become dramatically more capable of sensing and perceiving business opportunities.

What’s more, this “innovation from the field” has an additional outcome that’s more obvious than the preceding, but that’s equally compelling: It brings us into contact with problems we wouldn’t otherwise know. Consider your town’s hospital. What are its inefficiencies?


Acquisition of new medicines?
Distribution of those medicines to patients?
Timely flow of information among branches?
Coordination of staff?

I certainly don’t know. Maybe you don’t either.

But how could we expect a deep knowledge of the hospital’s (or bank’s, or supermarket’s, or manufacturer’s) uncommon needs and value-adding opportunities unless we observed that acquisition, distribution, flow, and coordination first-hand?

The point: We need to get out. To see people in new places doing unfamiliar things. To “know the jungle.”

Only then do we intimately understand needs and opportunities. And only then may we create value.


Brian Lash is founder of The Tipping Blog and writes about the entrepreneurial experience at BrianLash.com.

Getting Much Needed Help

Wednesday, February 21 by William Quisenberry in Innovation | 2 Comments

As a startup entrepreneur, the beginning stages obviously requires many young professionals to wear many hats due to the lack of capital and also the lack of clients and customers. However as time continues to progress and you start to take on more and more projects, you may find yourself becoming a bit overwhelmed and strapped for time.

One easy and simple way to free up a lot of time is to hire a personal assistant to take care of smaller task, thus freeing up your time and attention for more detailed matters that require your undivided attention or focus.

Many times a personal assistant can almost fill the role of several employees because they can field your calls, take messages, run errands, type up reports, memos, letters, perform research, send and answer e-mails and the list just goes on and on.

By hiring a trustworthy personal assistant that is intelligent, hardworking and extremely competent, you may find that your job gets much easier and also that your work improves because you won’t have to focus on doing so many administrative functions.

Many times you can find college students, maybe friends or acquaintances that are willing to perform these duties for you part-time at a very small hourly wage. You can advertise in your campus newspaper or also through other media print ads in free journals or newsletters and specify that you’re looking for a competent individual to work part-time, and also be sure to specify that they will receive resume experience and you would be glad to write a letter of recommendation for them in the future.

Also another alternative is to use “Virtual Office Assistants.” This is something fairly new that is taking the business community by storm with the progression of the internet. Basically virtual office assistants work from their home office and can be almost anywhere in the United States, but they will use technological features to handle your workload.

I’ve never used a virtual office assistant, but one individual that I had contact with in the past while brokering deals was a VP at one of the nations largest Equipment Financing firms in the U.S. His office was in California and he had an administrative assistant who was located in Florida, and he claimed that it was the best personal assistant he ever had.

His assistant had her own 800 number with the firm, her own email address ending with the firms credentials, and they even had special phone lines set up where she could field your calls and transfer you to her boss’s office or voicemail in California.

Having a system like this would require a lot of technological assistance, a ton of communication to stay up-to-date on business matters, a very trustworthy assistant and also I would think some of the equipment could become fairly expensive as well.

Despite what you choose to do concerning your personal assistant, just make sure that you choose wisely. You can even use the help of a family member who is looking to earn a little extra cash. Making this small and simple addition to your venture could end up making a world of difference, and I’m sure the extra expenses of paying an assistant will be well worth it in the end!

Coming Up With A Company Name Isn’t A Walk In The Park

Tuesday, February 20 by David Askaripour in Innovation | 3 Comments

Ah… the company name. Your company name. Coming up with a distinct, powerful, unique, and memorable names isn’t always a walk in the park. The process of developing a name for your venture shouldn’t be taken lightly. Your name is everything. Your name is the company. Your name represents everything that your company is about.

For some, coming up with a name may be a 1minute process. For me, I usually like to give it a solid month or so when coming up with a name for a new idea. Taking the time to really think, consider, think, and re-consider is vital when you’re seeking to come up with a powerful name.

This is the time to muster all of your creative energy and unleash it. I like to think of developing a name as an artistic process. You, the entrepreneur, are the artist and the minds of the world is your canvass. It’s time to create your masterpiece.

Absorb Everything >> Start by taking in everything from your environment. Read books, look up words in the dictionary, look at colors and shapes, go to the museum, go for a walk in the park (excuse the contradiction, heh…), go to the museum, review magazines, newspapers, and journals. The idea here is to flood your mind with a slew of information.

Don’t worry if you feel overwhelmed by the amount of information that you are inserting into your mind – that’s the whole point. You see, the mind has a special gift for working things out, organizing information, and putting the pieces together (assuming that you have a clear objective: coming up with a great company name).

Just keep on absorbing and let the ideas marinate for days, weeks, months… however long it may take. If you keep at it everyday, it’ll just come to you – probably when you least expect it.

Be Weird >> I’m not kidding; you should try to think weirdly when coming up with a name. Embrace weird. Weird is good. Weird sells. Don’t follow your friends, the status quo, or what you see other companies doing – just do your own thing.

And in order to “do your own thing” you have to think outside the box (don’t you just love that cliché?). It’s true, you have to step outside of the “normal” way of thinking. You have to become radical. You have to swim upstream when everyone is swimming downstream with the current.

Don’t be scared to take big risks with your company name. People are much more likely to remember a “weird” name than a boring typical name that doesn’t really look or sound that much different from the next.

Time Factor >> Ok, ok, weird is good…. But make sure that your name will last the test of time. Don’t fall into the trap of developing a name around a current market trend, ahem… web 2.0. Com’on guys, how many companies started adding the little “r” at the end of their names after flickr launched? So many.

Don’t base your name of temporary market temperatures. Sure, web2.0 is hot right now but it doesn’t mean that your name should reflect that. Come up with a name that is going to be just as unique 20 years from now as it is today.

Sure, easier said that done and of course we can’t pretend to predict the future…but it’s best to at least try and construct a name that will achieve that goal. Sometimes coming up with a solid simple name will do the trick.

You’re young. You are at the peak of your creative energy. So take the steps “now” to come up with the right name. Remember, it’s us young entrepreneurs that are going to set the tone for the future of business, so keep that in mind while you brainstorm. Make history my fellow entrepreneurs!

Persistence Vs. Begging

Tuesday, February 13 by William Quisenberry in Innovation | 7 Comments

There have been numerous accounts and testimonials that I’ve heard and read about successful entrepreneurs that were relentless in their pursuits for greatness and also in their efforts to create a successful venture.

Many of these accounts make reference to these entrepreneurs continually trying to break into a certain industry through a specific contact or by another successful connection.

I’m making strides to go into real estate investing and I’m trying to enter into my first property deal. I’ve worked deals as a consultant and also as a finder/ locator where I would become a middleman for real estate purchases on behalf of other investors, however I’ve never performed my own investment personally.

I was able to acquire a great networking connection through my father, who had a friend who was a successful real estate investor and also mortgage broker. I received his contact info and gave him a call to introduce myself and tell him a little bit about my background, tell him about some of my current projects and my future goals.

After we talked I tried to arrange a lunch meeting or some type of way to get together and rub shoulders, to which he refused, because of his busy schedule, but we exchanged info and decided to get together again at a later date.

However each time I’ve reached out to this individual, tried to arrange a meeting or tried to get further insight about real estate investing over the phone, he seems to blow me off and seems as though he doesn’t want anything to do with me.

Finally I took what I felt was definitely a hint and decided that I didn’t need his connection and I could easily accumulate another contact elsewhere. I spoke to my father about the incident and he insisted that I needed to continue to make strides to get through to this individual, because that shows persistence and drive.

I feel that there is a thin line between persistence and nagging/ begging, to which I want absolutely nothing to do with the latter.

I’m not cocky by any means, I try my best to carry a humble mindset and personality, but I think every person needs to have some level of self-respect and I refuse to continually reach out to an individual who doesn’t want to reach back; regardless of how successful they are and how lucrative and beneficial their connection could be.

Who knows maybe he is too busy, I mean there is only a certain amount of time in the day and many people are overwhelmed with projects. Maybe he feels that I would be wasting his time and don’t really have anything I can bring to the table that would be beneficial to him.

Maybe he feels that I want to sneak in, accumulate some of his knowledge and tips, then run off and ultimately become one of his competitors. Regardless of what is driving his continual blowing off method, I’ve come to a point where I’m fairly frustrated with the situation and feel that it may be time to put an end to the whole process.

So I’m turning to my fellow young entrepreneurs here at the network for some true advice. What do you guys think I should do concerning this situation, should I continue to push forward relentlessly until this individual hears me out and gives me a shot, or should I take his hints, take my pride and move on? Thanks for any and all comments.

Protect Yourself

Friday, February 9 by William Quisenberry in Innovation | Leave a Comment

When it comes to getting materials in writing with contracts and agreements, it’s imperative for an entrepreneur to know “what” to actually get in writing.

Now we all know how important it is to use lawyers and just how beneficial they are to a young business professional. However on the flip side anybody that’s ever actually used a lawyer or C.P.A.’s services also knows that they can sometimes get rather expensive.

So if you don’t have the proper funds to acquire the services of these professional advisors and consultants, should you avoid entrepreneurship?

Some rather conservative individuals would probably answer yes to that question, however I say that you can’t always sit around waiting for the perfect opportunity to make things happen, I think you should go in and attack full force and let misfortunes straighten themselves out in the process.

So if you don’t have the money for a lawyer, how are you going to properly get contracts drafted? Simple, you’re going to do them yourself! I know this may seem overwhelming, especially at first, but truly drafting contracts isn’t that big of a deal, especially if you’re working small, minor projects as a start-up business owner.

Sometimes contracts can be overrated, I say this because some people make them much more than they actually are or more than what they have to be. A contract doesn’t have to include tons of legal jargon and fancy articles, by-laws, addendums, sections and codes. That stuff is for the professionals; the attorney’s that actually have the proper educational and industry training.

The main thing for you to remember when you’re drafting a contract is simply to protect yourself. Be sure to include everything in your contract that will ensure that you receive proper payment, be sure to spell out all the terms of the agreement and make sure you offer yourself some type of opportunity to exit or a backup plan if things get ugly during the business deal.

If you can just always be sure that you protect yourself and put everything in the contract that you feel is important, then it’s a good contract. It doesn’t matter what size the contract is! If it takes you 50 pages to explain all the important highlights of the deal from your perspective and to remain confident that you’re protected, then make it 50 pages.

If it only takes one simple sentence to wrap everything up and ensure your safety, then make it one sentence. Remember it doesn’t matter the length and it doesn’t have to sound like it was written by an expert from Harvard Law School, just make sure to cover your rear-end and you should be alright.

Once you start acquiring more business and your deals start to get more complicated, then you can hire the assistance of professional advisors and consultants to draft documents. However until that time comes, be sure to try and get it in writing and to protect yourself as much as possible.

It Isn’t Where You Start That Matters

Thursday, February 8 by William Quisenberry in Innovation | 1 Comment

So many times I hear “want-to-be” or aspiring entrepreneurs say things like, “I just don’t have the money or time to start a venture right now, even though I do want to.”

Its comments like this that hinders a large proportion of the youth in our society from ever running and tackling their dreams for success.

You see in our culture we come from the “microwave generation,” we want everything correct and done in just a few seconds.

However anything worth a red cent isn’t going to come overnight, but it’s going to come through hard work as many of you guys already know. Another issue plaguing young ‘prenuers is also the fact that they place too much emphasis on their current situation or what they perceive as a negative or unstable foundation.

However if you can grasp the concept that your foundation or current situation means absolutely nothing at all, then you will have that extra determination needed to go after your goals full force without the negative mental perceptions of your current state of affairs.

Forget about the fact that your time is limited, who cares that your parents and other family/friends don’t support your ventures and believe that you will fail.

Who cares that money is tight and you’re barely making ends meet and covering business expenses.

Who cares that you have a hard time finding loyal and trustworthy business partners, forget about the fact that your venture is currently small and fairly limited.

Don’t stress over the countless waking hours you’re pouring into your business without the immediate gratification.

You know why you don’t have to stress over all these topics, issues, and conflicts that you’re facing, it’s because none of it truly matters, because it’s not where you start that matters and it’s not even where you’re currently at that’s important.

The only thing that matters is where you’re going!

Keep going forward and don’t dare look back.

Money vs. Networking

Tuesday, January 30 by William Quisenberry in Innovation | 6 Comments

In society so many times we look towards the reward or benefits of our labor and may forget to acknowledge certain areas within the growth stages or short-term that are necessary in order to achieve ultimate success in the long-run.

I had an interesting conversation with one of my mentors/ friends / business associates last night. He’s an executive with a large financial institution in New York and he has an extensive background in business.

He’s actually much older than me; in fact at the age of 52 he’s old enough to be my father, that’s why I always pay close attention to his advice, because he has many years of wisdom.

Anyway, while we were speaking and catching up (I haven’t talked with him in a couple of months now) I told him that I took on a part-time job working on the weekends in order to gain additional capital and help offset expenses that I was experiencing with my businesses.

As soon as I told him that he immediately said, “You need to quit.”

I paused for a second not really sure where he was going with his statement and responded, “Well it’s a temporary sacrifice I plan on leaving within the next couple of months or so around graduation.”

He responded saying, “No it’s too big a sacrifice. Not only are you sacrificing your time, but you’re sacrificing your social life, which is far more important for a young man like you because you’re at a stage in your life where you should be constantly socializing, networking and meeting people. That little money you’re making on the weekends is nothing compared to the long-term connections you could end up making”

I thought about it for a second and what he was saying did make sense. I’m sacrificing my weekends for a position that really isn’t that rewarding financially, I mean it does help a little, but it’s not truly worth the time.

This concept relates to “Opportunity Cost” that is often covered in Economics courses. Basically Opportunity Cost is the cost or expense of time.

In other words I’m making money by working a weekend position, but the opportunity cost is that I’m losing important networking and deal making time, which truly far outweighs the money that I receive by working.

So let me ask my fellow entrepreneurs and preneurs to be here at Mind Petals, which do you feel is more important: Immediate income towards your firm or the potential long run income/ success from networking?

The Benefits of Mentors

Friday, January 26 by William Quisenberry in Innovation | 1 Comment

Entrepreneurship can be a very overwhelming experience and lifestyle for any individual at times and that would especially include younger entrepreneurs who are also juggling so many other youthful activities and responsibilities of life.

Having the guidance of an experienced entrepreneur can not only teach you many important aspects relating to your venture, but also they can offer advice, encouragement, professional insight and become great networking avenues as well.

I was once shy about asking other entrepreneurs to take me under their wing, especially if they were very successful and highly busy. I felt like I was a little baby and I was intruding into their time for selfish reasons.

However I was quite surprised at how many successful entrepreneurs were willing to offer insight into the world of business and also allow me to even tag along on business projects or meetings to gain hands on experience.

You may even know an individual that fits this mold, but you don’t refer to them as necessarily a mentor, you might just see them as a business contact or a friend, but still that person is somebody you can gain knowledge and receive valuable insight from.

I’ve had and continue to have many different business mentors in my life, all who are equally valuable in their own way offering great advice and also awesome networking abilities.

I have a mentor who owns a Landscaping Business that is extremely successful; actual it’s one of the best firms of its kind in my community. This individual is the very first person to introduce me to entrepreneurship, that’s because this same person was also my high school counselor.

Then I have another mentor who introduced me to the sales and marketing field. He also owned a Travel Agency, which he sold in order to take an executive position with a large financial institution in Albany, NY.

Now he’s the head regional manager over ten states. Until this day he offers extremely important insight into the world of business and finance, and he’s also a very connected individual in Kentucky. When I told him I created a business venture he immediately started to put me into contact with other businesses in our community and contacts that he thought I should know.

Then I also have two more mentors, one who owns a multi-million dollar firm at the age of 31 and was a college dropout. He has always told me important facts about entrepreneurship and he always invites me up to his huge mansion and allows me to kick back and get a taste of the good life that I one day hope to experience myself.

My other mentor is the Vice President of Community Reinvestments at a very large and well known banking firm. He’s not an entrepreneur, but since I want to go into banking and finance he has already introduced me to some very awesome contacts and he has even let me meet him at lunch when he’s meeting with other banker friends so I can get to know others in the industry.

These mentors have opened up doors I could have never imagined, taught me about entrepreneurship, allowed me to experience their lifestyles, let me listen in on conference calls, sit in on meetings and the list just continues to go on and on.

If I didn’t have these mentors I would have been in a world of trouble in certain instances and made some bad decisions due to the lack of professional insight. Many times these opportunities are all around you, because surely you have family members, friends of friends, or business contacts that are successful.

So instead of just looking at them as somebody you know, see if it’s possible to extend that relationship further and become their “reality student.” I promise you the results and outcomes won’t be disappointing.

Don’t Get It in Writing Just for the Heck of It

Thursday, January 25 by William Quisenberry in Innovation | 2 Comments

So many times I hear individuals give advice to entrepreneurs telling them to “Always get everything in writing!” Over and over again, we hear people talk about getting an attorney to draft up contracts and make sure every important and pertinent item is explained in a detailed report.

Also I’m sure you’ve heard people explain to always acquire the professional help of a tax consultant or C.P.A. for all of your financial advising and tax counsel.

All this information is awesome and great. It is important to seek professional assistance and have everything in writing when working with vendors, consultants, contractors, clients, subcontracting, performing freelance work or whatever other type of arrangements or deal making you’re performing.

However, what in the world do you do with all these documents, graphical information, financial statements, contracts, agreements, bill of sales, receipts, and so on?

Do you just toss them in the trash? Are you supposed to use them for toilet paper? Okay maybe you’re suppose to throw them all over your house and office so it’s close to impossible to find them later on right?

Of course not, the whole objective of having all these documents is so that you can have them in the future if a situation arises where there is a question about the original agreement, or maybe you will just need these documents for record keeping and general maintenance, like checking inventory or performing mid-year analysis.

Regardless of the reason, don’t just get contracts and documentation just to do it, or because people tell you that it is the proper way to conduct business. After you have these important assets, you need to make certain that you arrange a proper filing system, where the files are easily accessible when needed.

Another key area relating to deal making is the internet, since we live in such a high tech age. It’s not uncommon to discuss important information—even in a casual manner—over the internet using instant messenger, email or other related electronic communication tools.

Always keep track of this information, because emails are automatically stamped with times and dates, and they make for excellent reference tools, or worst case scenario, these emails usually will hold up in court very well.

So the next time you exchange emails with a business partner or client, keep up with that email and place it in a certain electronic folder. Also stop looking at contracts and other business documentation as something that just goes in the trash, and be sure to file these items; because you truly never really know when you may need them!

25 Words of Wisdom for the Entrepreneur

Friday, January 19 by David Askaripour in Innovation | 8 Comments

Start your day with some inspirational words from some of the most influential, powerful, and innovative, figures that ever lived. These minds of brilliance have changed the world and affected the minds of millions forever. Carefully consider their words when running your venture. If you ever need a motivational boost, read these quotes and study their words.

  1. If you’re an entrepreneur, you’re going to break new ground. A lot of people are going to say it’s not possible. You can’t accept that too easily. A good entrepreneur is going to find a way.
    –John Osher
  2. You think you are beaten, you are. If you think you dare not, you don’t! If you want to win, but think you can’t, It’s almost a cinch you won’t. If you think you’ll lose, you’re lost; For out in the world we find Success begins with a fellow’s will; It’s all in the state of the mind. Life’s battles don’t always go To the stronger and faster man, But sooner or later the man who wins Is the man who thinks he can.
    –Walter D. Wintle
  3. Chance favors only those minds which are prepared.
    -Louis Pasteur
  4. If you chase two rabbits, both will escape.
    –Chinese Proverb
  5. You are far more likely to succeed if you superbly execute a mediocre idea than if you execute a superb idea in a mediocre way.
    – Judson
  6. Keep away from people who try to belittle your ambitions. Small people always do that, but the really great make you feel that you, too, can become great.
    -Mark Twain
  7. We act as though comfort and luxury were the chief requirements of life, when all that we need to make us happy is something to be enthusiastic about.
    -Einstein
  8. Your twenties are always an apprenticeship, but you don’t always know what for.
    -Jan Houtema
  9. Courage is like love; it must have hope to nourish it.
    –Napoleon Bonaparte
  10. Obviously everyone wants to be successful, but I want to be looked back on as being very innovative, very trusted and ethical and ultimately making a big difference in the world
    –Sergey Brin
  11. Failure defeats losers, failure inspires winners.
    –Robert T. Kiyosaki
  12. We will either find a way or make one.
    -Hannibal
  13. The successful person makes a habit of doing what the failing person doesn’t do.
    -Thomas Edison
  14. Not a single person whose name is worth remembering lived a life of ease.
    -Ryan P. Allis
  15. A man’s worth is no greater than the worth of his ambitions.
    –Marcus Aurelius Antoninus, former Roman Emperor
  16. The real source of wealth and capital in this new era is not material things.. it is the human mind, the human spirit, the human imagination, and our faith in the future.
    –Steve Forbes
  17. The entrepreneur builds an enterprise; the technician builds a job.
    –Michael Gerber
  18. As we look ahead into the next century, leaders will be those who empower others.
    -Bill Gates
  19. Give me a lever and a place to stand and I will move the world.
    -Archimedes
  20. Success is going from failure to failure without a loss of enthusiasm.
    –Winston Churchill
  21. I am grateful for all my problems. I became stronger and more able to meet those that were still to come.
    –J.C. Penney
  22. If you can’t play on a specific mountain, there’s no reason not to build your own.
    –Donald Trump
  23. In the realm of ideas everything depends on enthusiasm.. in the real world all rests on perseverance.
    –Johann Wolfgang von Goethe
  24. The only way I can become great in this world is not by what I do to my body…but what I do to my mind.
    -From the movie “What the Bleep Do We Know?”
  25. You have to have something inside you that wants to kill… You go out… and take the opportunity, that chance… You are king of the mountain.
    –Don, from the book “The Millionaire Mind”

Which one is your favorite quote and why?

Maintaining Steady Emotions

Thursday, January 18 by William Quisenberry in Innovation | Leave a Comment

Emotions are very typical for any breathing and functioning human being, whether they choose to show them or not. Typically we view females as being much more emotional than males, however males are just as emotional as females but they usually express them to the general public in a totally different way.

This article isn’t meant to be geared towards the focus of emotional expressions and how they may differ according to genders. However regardless if you notice it or not, or rather you’re willing to admit it emotions do play a vital role in our everyday life, including when we own and operate business ventures.

That’s right emotions aren’t only relevant to the Oprah or Dr. Phil show, but they can have a very dramatic and direct impact on the success level of your firm.

Life takes us for very drastic rollercoaster rides, a track full of up and down scenarios. When negative things happen in our business life, sometimes we can become so distraught that our mind begins to wonder off, we become overwhelmed emotionally and ultimately we may begin to react out of emotion instead of using our greatest asset, which is our brain.

Some of the most successful individuals we have seen in this world regardless of their position or career focus, have been those that were able to manage their emotions and remain calm through all the turbulent situations of life.

Now this doesn’t only include managing negative emotions, but also you must manage positive ones as well. For instance sometimes young entrepreneurs will set goals and daily fight hard to reach those goals while facing a whole host of tribulations.

Then after all the hard work including the long nights up in the office, through the times of working two jobs and also trying to run a business, or attempting to be a student/entrepreneur, they finally hit their goal and start operating a successful business.

So now with the success, notoriety, and of course the money that comes with a successful venture, sometimes young entrepreneurs will allow their emotions of success to take over, and they lose their drive and begin to slack off thinking that they have made it to the promise land.

We all know what happens when this type of mentality and attitude sneaks into the equation; things quickly begin to fall apart and before you know it you will be back to square one, wondering where in the world did things go wrong!

So regardless of what is going on within your life, both personal and professional, regardless of what is going on around you with friends, family, politics or whatever else, when you get to the point where you’re staying rooted and grounded and always maintaining your emotions at a stable and constant level, your reactions and decisions won’t suffer and fluctuate like the situations in life do.

The Power of Negotiating

Tuesday, January 16 by William Quisenberry in Innovation | 2 Comments

Any entrepreneur who plans on succeeding in their respected field must always be willing to embrace the importance of negotiating.

If I was going to personally define what it means to negotiate I would say it is “basically the art of discussing terms of business back and forth between at least two parties, until some form of agreement is met.”

Many confuse negotiating with sales and while a large portion of sales does usually include being able to negotiate, negotiating doesn’t necessarily always include sales.

Young entrepreneurs need to not only learn and perform negotiating tactics while they are closing deals by offering others their services or product, but they also need to understand that they must negotiate with others concerning their business’s operations, because this will vastly decrease expenses, time, and unwanted terms.

For instance, it’s imperative to discuss terms with contractors and usually you must attempt to negotiate a lower rate for services and make sure the deal is tailored to fit your specific needs.

There is no need in taking the first contractor that you meet and there is also no need in taking a plan that doesn’t help your firm and isn’t priced to your specific budget.

Besides negotiating with contractors for those of you who are in retail, you must discuss terms and negotiate rates with suppliers. You have to negotiate terms with your own partners and it’s also important to negotiate with financiers or investors.

You must understand that you may not always get the price or terms that you are exactly looking for, however by being willing to at least stand up and speak out concerning the deal, you still may end up making the terms much closer to what you were expecting.

Remember you’re not trying to stiff the other party out of anything or selfishly go into a negotiation session. The best deal is one where both parties leave the table satisfied and happy.

If negotiating is something you feel that you need work with, you can find books, home study courses and even seminars on the subject.

Many of the top negotiators in big business usually agree that negotiation skills are almost something that comes natural to certain individuals, but I feel that it can definitely be learned. I think many people say that negotiating skills are born into the genes, because most of the best negotiators usually have a lot of charisma and obviously this is a trait that usually is sewn into somebody’s personality.

A large part of negotiating thrives around communication abilities, so I think that it’s also very important to learn “Interpersonal Communication” skills and also read up on “Corporate Communication;” these areas will not only teach you how to effectively negotiate, but also how to communicate and interact with others around you successfully, both in and outside of business.

At the end of the day, if you find that you are suffering or lacking the negotiation skills that your firm needs, you always have to remember to find somebody who has those proper skills and try to fill the void by adding them to your team.

Many attorneys usually include negotiating contracts on your company’s behalf into their range of services. Attorneys are usually some of the best negotiators and if you can find a really good one that is willing to make calls here and there and even attend meetings to negotiate on your behalf that would be absolutely wonderful.

The downside to this benefit, however, is many attorneys will usually construct a hefty bill for offering these services. Like I always recommend when searching for attorneys, unless you know one personally go with the younger attorneys who don’t have a large clientele yet.

These younger attorneys usually will display and possess many of the same qualities, talents, and abilities as older attorneys, also they aren’t as stuck up, they’re usually much more hungry and fired up, they have more time to devote to your business because they don’t have as many distracting clients, and younger attorneys will be willing to take considerably lower fees than other attorneys because they usually are in debt from law school and also because they are trying to get a new firm off the ground.

Regardless if you have to buckle down and teach yourself how to discuss business terms and reach agreements better, or if you hire the services of an attorney or business consultant, make sure you have the power of negotiation on your side, one way or another.

Two Ears and One Mouth

Friday, January 12 by William Quisenberry in Innovation | Leave a Comment

When you read the title above I’m pretty sure you have a good idea where I’m going with this phrase. That’s right, I’m talking about the old saying, “You have two ears and one mouth, so you should listen twice as much as you talk.”

This quote is real catchy and it seems like something that is kind of funny and cute to say, but really this phrase is very true and its people that don’t understand this quote that sometimes get themselves in trouble.

As an entrepreneur it is imperative to learn the art of communication. Effectively being able to send and receive signals with others concerning your business truly is an underlying factor in succeeding.

Think about it for a second, you need to be able to communicate with partners, suppliers, clients, customers, contractors, with the audience you’re marketing to, prospects, friends, family and the list just goes on and on.

Many corporations have always said that their number one problem is getting their executives to effectively communicate with one another and also with stockholders.

Folks this is a real issue in business and if you can figure out how to become a better communicator you will have a secret key to success that many others around you have been unable to master.

When people think about communicating they sometimes begin to think that means being able to talk well to others. While this is a small portion of effective communication, the biggest factor is LISTENING!

If you don’t learn to properly listen to those who you’re interacting with, then you will never be able to properly decipher their message and come back with a precise and accurate response.

I use to think that when I was trying to close a deal, that I had to talk, talk, talk and talk some more a million miles per hour until I finally wore the prospect down and got them to sign a deal with me.

However this method is quite disturbing to clients and will ultimately make you seem very selfish and unconcerned about their particular needs and wants. When you learn to just shut up, listen and then respond according to your clients request, you will experience much more success at the end of the day.

So don’t always be so quick to run the flapper, put a zip lock on it, sit back, relax and just listen. Remember we have two ears, so let’s start using them instead of carrying them on the side of our heads just for show.

Skateboard Your Way To Success

Thursday, January 11 by David Askaripour in Innovation | 2 Comments

I remember receiving my first skateboard at the age of 11. It was a birthday present. Even since getting that board, I fell in love with skateboarding. I no longer skate, but since starting, until the age of 14, skateboarding was my entire life.

All of these awesome memories came back to me last night when I saw Tony Hawk on television; they were doing an episode called “The Young and Rich” on CNBC and Tony was being interviewed about becoming a professional skateboarder at the age of 14 to now being an entrepreneur that sells over a billion dollars worth of video games.

I think that us young entrepreneurs can learn a lot from Tony Hawk. Though not initially an entrepreneur, he was following his dream to become the best skateboarder in the world.

In his early teen years, Tony was making “five dollars” here and there from royalties from his name being on skateboards, but not much to talk about. For Tony, it wasn’t about the money. As long as he could skate and travel, he was happy.

Tony decided not to go to college after graduating high school. Instead, he decided to travel the world and go on tour with his skate team. By the age of 18 he was already making six figures from sponsorship deals and events.

He contributes much of his success to the support of his family. He knew that skateboarding was his life and his parents fully supported his dreams and even agreed with his decision not to attend a university.

Tony never deviated from his love of skateboarding. He didn’t think of it as a business, but as a way of life; something that brought him extreme joy and kept him living on the edge. He defied just about any person who said that a certain trick “wasn’t possible.”

Now look at Tony Hawk. His name practically defines “skateboarding.” His game franchise has done over a billion dollars in revenue and he continues to expand his brand with theme parks, a clothing line, and, I’m sure, other products that are in the lineup.

Tony never let go of his passion for what he loves. As an entrepreneur, you can never let go of your passion. Your passion should be your business. Your business should be your passion.

Nothing is easy in life, but if you are doing something that truly makes you happy, brings you joy on a daily basis, and keeps your heart racing, then you can never let go of it. In time, it’ll bring you everything thing that you want out of life.

Tony built an empire around his passion. He is the Michael Jordan of skateboarding. Learn from Tony, and build an empire around doing what you love, not necessarily what pays the bills.

Patience and Consistency: What a Deadly Combo!

Wednesday, January 10 by William Quisenberry in Innovation | Leave a Comment

Have you ever placed yourself in the position where you’re trying to tackle way too many projects and tasks at once? I’m sure you have, most entrepreneurs are guilty of this.

The reason I believe this happens is for one thing, entrepreneurs are usually self-starters, innovators, people who don’t feel like sitting around watching people conduct business on TV, or sitting in class and listening to professors talk about entrepreneurship for the rest of their lives.

We typically are the ones that want to be out in the field, right smack dead in the middle of all the action and fun!

Another reason I think we go after too many projects at once is we can’t stand to watch a good deal, idea or plan go down the tube without trying to execute upon it.

Like I’ve mentioned before, others around me in my community know that I’m an entrepreneur and that I work in business daily. As a result sometimes people, mostly friends and family, bring me business ideas that they have and sometimes ask me to partner with them to get these businesses off the ground.

Well if the idea sounds like a good one, I can’t help but try and get in on the deal. In the back of my head I can hear a small voice saying, “William, you don’t have the time to do anything else, so don’t even think about.”

Then again something from within, maybe it’s my heart, maybe it’s just my gut, or possibly it’s my rear end making decisions; but whatever body part it is, sometimes it speaks a whole lot louder than my brain and it always steps in and says,

“You got to be kidding me. This is a deal that can’t be passed up! You know that you’ve always wanted to venture in that area on a project, well now this is your chance! Rest, you don’t need any rest, you can rest when you’re dead son!”

So as a result I end up jumping in on this deal and before I know it, I’m absolutely overwhelmed with task and there is no time to take a breath.

There is nothing wrong with us multi-tasking or “multi-venturing” as I like to call it. Hey, it’s just in our blood. However make sure that you are always leaving yourself enough time to handle these projects properly, because the last thing you want to happen is for your work to begin deteriorating, getting sloppy and becoming less than excellent.

The worse case scenario that can result from trying to tackle too many projects and run multiple businesses at once is to hit a wall, get absolutely burnt out, lose your passion and end up throwing in the towel.

When you are able to apply patience while completing projects and couple this with consistency, you will become a beast in the marketplace! Ultimately you won’t spread yourself too thin by trying to do too much and you won’t be so anxious to compromise your