Facebook Helping Entrepreneurs
Last week facebook dropped their “notes” service. Otherwise know as their “blog” service for all of those out there who are reading between the lines. I guess that their cleverness to not use the term “blog” is pretty smart – they don’t want to confuse ( or should I say insult those tech-savvy) all of their non tech-savvy members with jargon only “nerds” would know about. Go figure.
Anyhow, this is great news for us young entrepreneurs who have facebook memberships and also own business blogs(any blogs). Now our entire network of facebook buddies can keep up-to-date with our latest entries directly from our profiles. Pretty cool.
I’ll be the first to admit: the term “blog” is pretty loaded. Heck, I don’t even like the term and some may even say that I’m in the blog business. Not the case. It’s all about content, pure and simple.
Facebook understands this basic principle: content is king. Whether it’s coming from a “blog,” website, portal, whatever… it doesn’t really matter. Being able to share your thoughts, insights, and experiences with the world is the bottom-line here.
Facebook is definitely heading in the right direction with such as move. Quite the power move. For all you entrepreneurs on facebook, please take advantage of this new feature. Your content now has the opportunity to reach a wider audience and essentially open up new doors for your business and making connections.
Now instead of checking facebook to locate the names of girls that I met in the bars (I kid… I kid…), I’ll start catching up on some great content from my entrepreneur buddies.
2 Comments
Anthony
August 29th, 2006 at 12:53 pm
Yes, this is a great step forward for them (in an effort to beef up their hits/popularity for a $2 billion acquisition, I’m sure). However, “content” is only half the battle. The other half is making that content searchable.
With MySpace, content can be crawled by search engines because profiles can be crawled/viewed publicly. This means that ALL the blog content in MySpace can be indexed, searched, etc, straight from Google. I can’t tell you how many times I’ve searched for content on Google and ended up on MySpace. And I’m also willing to bet that a lot of MySpace signups, especially those people who are not particularly fond of social networking, came from finding so many MySpace search results.
But with Facebook, those blogs are only viewable internally, which is probably why they call them “notes” in the first place – they are more akin to notes which only your buddies can see. And if you ask me, that’s a huge waste of a potential market. It’s a step up, but until they make those “notes” viewable to the public, they’re just notes, not quality content which helps bring in new readers/visitors.
David Askaripour
August 29th, 2006 at 1:30 pm
Good point, but I wouldn’t doubt that facebook has a bigger plan for their “notes” service. The recent partnership with Microsoft as of last week may prove to be a part of a bigger plan for this new service.
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