Author Archives: Sabah Karimi

7 Essentials of the Marketing Plan

Developing a marketing plan can be a part of business planning and development, but it’s easy to confuse it with the formal business plan or startup strategy.
A marketing plan can help you identify the key objectives and goals of increasing sales, and it’s not as intimidating as it seems. A one-page marketing [...]

Tips on Training Your Sales Team for Success

Motivation, encouragement, and positive feedback are just a few elements of a successful training program, and if you’re in charge of rounding up a sales team for your business venture, it’s important to use the right strategies no matter what the topic might be. People learn and absorb new information fairly rapidly, especially when [...]

How to Review the Competition

Keeping track of your competitor’s activities can be challenging, but knowing about new activities and events is critical to your own success. If you’re in an industry with very similar products and services, you can learn a lot from the competition and even strategize how to make your company take the lead with [...]